Speaking of news

Here I write about my experiences as a voice artist. I work with my voice more or less daily with voice over, voice artistry and the like. My thinking is that this will eventually become a spoken (audio) blog rather than a written one – but there is some work to be done before I get there.

Microphone in the studio

Technologies for Voice Over Artists

Technology is always evolving, and that means there are always new tools available to help voice over artists elevate their work. In this blog post, we'll take a look at some of the latest technologies that can help you take your recordings to the next level.

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How You Can Help Elevate the Voice Over Industry

As a voice over artist, you have the unique ability to help elevate the voice over industry as a whole. By elevating the industry, you can make it more interesting and marketable, which will in turn lead to more money for everyone involved. Here are some ways you can help make the industry more successful.

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Voice Overs – The Professional’s Choice

As a professional in the video or audio production industry, you understand the importance of high-quality audio in your projects. When it comes to choosing the right voice for your project, you have two main options: recorded speech by a professional voice over artist, or text-to-speech (TTS) using artificial intelligence (AI). So, which is the better option? Let's take a look.

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The Future of Voice Overs: Where Will We Hear Them Next?

Voice overs are everywhere. They're in TV commercials, radio ads, website videos, and even in some video games. And as technology continues to evolve, the voice over industry is likely to pop up in even more places. Here are a few places we can expect to hear voice overs in the future.

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A Brief History of Voice Overs

In today's modern world, it's easy to take voice overs for granted. They're everywhere, from TV commercials to movie trailers to video games. But have you ever stopped to wonder where they came from? How did this now ubiquitous form of communication come to be?In this blog post, we'll explore the history of voice overs, from their humble beginnings to their current place in the pop culture landscape.

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The power of tone when it comes to voiceovers

A voiceover artist’s voice is their most important tool. It carries a message, emotion, and feeling that listeners connect with. But sometimes there are deeper elements of voice work that can be overlooked—and one of the most important is tone. Tone of voice has the power to affect how people perceive you, your message, and even the product or service you are trying to promote. In voiceover work, tone is used to convey emotion, create impactful pauses, add emphasis on words and phrases, and create an overall feeling. With the right tone of voice, you can make your voiceover stand out and take it to the next level.

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How a good voice over can make your corporate video more effective

When you're producing a corporate video, it's important to choose the right music and voice-over to appeal to your target audience. The voice-over is a critical component that can make or break your video.
Think about it – would you rather watch a video with a well-spoken, articulate person narrating it? Or, would you prefer to watch a video with someone who sounds like they just rolled out of bed? The answer is obvious.
A good voice over will engage your viewer and hold their attention throughout the video. A bad voice over will cause them to lose interest and maybe even turn off the video altogether.

Foto from Dmitry Demidov

A podcast is in the plans

Mattias has been thinking about doing podcasts for quite some time. The issue has been finding a common thread that he could use as a starting point for them. A lot of ideas and thoughts has been scrapped. While he was relaunching the voice over part of his...

Röster i Radio & TV och en hel del andra ställen

Who is Mattias Pettersson?

I am definitely not a young man although I do not feel old. I've turned 25 26 times... that's my thought anyway. But regardless, I started speaking into microphones when I was 14 years young. Now I'm 51 and still doing it, professionally. What is my story? It...

Voiceover booth