Mattias Pettersson – Your Professional Voice for All Needs

Your Project Deserves a Voice with Experience and Heart

Hi! I’m Mattias Pettersson, here to help your brand be heard louder and clearer. With over 39 years of industry experience, I deliver professional voice-over services in both Swedish and English. My voice is crafted to soothe and engage, making every word and tone memorable. Whether it’s for commercials, e-learning, or corporate films, my goal is to bring a distinct impact to each project.

From Local Radio to Professional Voice Over – A Journey in the Service of Voice

It’s April 1985, and a 14-year-old Mattias Pettersson steps into a local radio studio for the first time. The young voice on the radio is his own, and though the nervousness makes his mother hardly recognize him, Mattias is forever captivated by the magic of the spoken word. Over the following 17 years, he spends countless hours on air, often unpaid – sometimes even spending his own money to broadcast. This is a time of passion and learning, where he builds his skill and understanding of the power of voice.

In 1993, Mattias lands his first paid job as a radio host and continues to work at various radio stations around Sweden until 2002. Professionally, he then shifts focus to the IT and tech world, specializing in streaming and digital communication. However, his love for voice remains, and he continues to work on smaller voice-over projects for clients such as the Swedish Armed Forces.

Today, with over 39 years behind the microphone, Mattias is an established and experienced voice-over artist delivering voices for a range of projects – from commercials and e-learning to corporate presentations and audio guides. His signature style is characterized by a warm and trustworthy tone that creates a sense of security and confidence in the listener.

With a voice that combines decades of experience and a deep passion for communication, Mattias can be your “tone of choice” – ready to help your brand stand out.

Contact Mattias today to discuss how he can contribute to your project.

Bild av Mike González: https://www.pexels.com/sv-se/foto/ljus-mork-teknologi-musik-4085810/

What makes me unique

Kvinna njuter av solen vid stranden, logotyp Tone of Choice

Natural Warmth and Reliability

With a voice that combines natural warmth and credibility, I create a strong connection with listeners. My tone provides a sense of security, perfect for companies aiming to build trust—whether for commercials, e-learning, or corporate communication. Experience and professionalism make each recording unique and engaging, helping your message resonate on a deeper level.

Konstnär i studio målar med hörlurar

Broad Experience Across Genres

My voice is adaptable and versatile, making it ideal for a variety of projects—from engaging commercials and informative e-learning productions to professional corporate presentations and audio guides. Whatever the format, I help each project find the right tone and feel to capture listeners’ attention and communicate the message effectively.

Microphone

Voiceover in Swedish & English – with a touch Scandinavian

I offer professional voice recordings in both Swedish and English. In English, I deliver a Scandinavian accent that adds a unique, authentic touch for international projects. In Swedish, I speak clear, neutral standard Swedish, ideal for everything from commercials and e-learning to corporate presentations. This linguistic range allows me to tailor my voice to your audience, ensuring maximum impact.

Närbild av ordet erfarenhet i ett lexikon

39 Years of Experience – You Can Hear It!

With 39 years in the voice industry, I’ve developed a stable, reliable voice that delivers quality in every recording. My experience brings confidence and skill to each project—from the first word to the last. Whether your project needs warmth, authority, or precision, you can trust my voice to convey your message with depth and credibility.

Hand håller digital mikrofon, teknologi

Adaptable and Professional

With the ability to adjust tone and style to match various brands and audiences, I deliver voiceovers that feel right every time. Whether the project calls for a friendly, authoritative, or energetic approach, I can capture your brand’s unique voice. Always with high professionalism and precision, ensuring that every project receives the credibility and quality it deserves.

Timeline

1985 - 1993

The Start in Local Radio

First time behind the microphone at Sollentuna Local Radio. A passion for the spoken word was born, even if the nervousness showed—so much so that even my mom barely recognized my voice!

1993 - 1996

City FM / Radio City - Gävle

Established Radio Host and Program Director in Gävle

Built a foundation of experience as a host and music director, developing skills and expertise in radio presentation and programming.

1996 - 1998

Megapol / Mix Megapol - Gävle

Morning Show on Mix Megapol

Hosted the local morning show on Mix Megapol—a period of intense morning broadcasts following the station’s acquisition by Bonnier.

1998 - 2000

Mix Megapol Stockholm

Transition to Stockholm and Mix Megapol’s Technical Department

Moved to Stockholm to join the technical department at Mix Megapol, while still maintaining an on-air presence.

2000-2002

End of Radio Career

The rapid growth of the internet brought me back to Gävle, where I embarked on a new phase in my career as a developer.

2002

Vinyl 107

A short comeback to radio with guest appearances on Vinyl 107, before shifting focus “fully” to technology.

2002 - 2012

VoiceOver in Its Early Stages

A first foothold in the voice-over industry, listed with agents as a commercial voice. Gradually built a foundation for future projects.

2012 - 2022

Voiceover in My Own Business

Started a sole proprietorship to develop my voice-over career independently. Built client relationships and established myself as a reliable voice.

2022

VoiceOver as a Dedicated Business Area

Tone of Choice was established as a dedicated business area, focusing on providing professional voice-over services across various industries.

2024 - framåt

Tone of Choice within Mobile Minds AB

Tone of Choice became part of Mobile Minds AB to expand as a business unit within the company. Throughout the year, several exciting new projects were secured, marking a new phase of growth and collaboration.

Some of My Clients Say…

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Mattias has a very pleasant and clear voice that people enjoy listening to. He’s easy to work with and, if needed, redoes the work until the result is perfect. We are very satisfied!

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Kvinna vid havet under blå himmel.
Eva Marklund
format_quoteMattias has an amazing voice! You can always count on top-quality delivery, perfectly on schedule. Mattias is our solid go-to voice at StyrkaMedia, as our clients often choose his voice for their animated explainer videos.format_quote
Linda Styrkamedia
Linda Karlsson
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Mattias is a fantastic VO artist. As always, he delivers what he promises. I had an urgent project, and Mattias delivered the VO recording in just 20 minutes. Absolutely wonderful! Highly recommended!

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format_quoteGreat service! Responsive to requests and fast in production. Highly recommend!format_quote
Sofie Falk Jansson
format_quoteWorld class. Fast delivery. Perfect. Very inspiring voice and corrected the minimal changes we wanted in a flash.format_quote
Man vid havet i solnedgången
Alfred Eriksson
format_quoteMattias has brought our online courses to life through voice overs. He is fast, professional and service oriented. The quality of the sound recordings is exceptional and we have never had to do retakes, with few instructions he finds the right tone, tempo and emotion. I can warmly recommend Mattias when you need a voice over.format_quote
Johanna Casimiro
Swedish Red Cross
format_quoteExtreme patience and very quick response. So much effort put into it with a very good understanding of a clients needs. I will defenitely give 5 stars to this man. I can only say that it was a great experience! Thank you for your time and hope to use your voice in future projects.format_quote
Emil Rickers